
Swig
Get your spreadsheets ready—this is truly worth modeling. Lincoln's love for tailgating is legendary, and Swig knows a thing or two about sugary pick-me-ups. Talk about plug-along with-profit. Forget the bland stadium beer, give Cornhusker fans their soda fix and watch profits soar quicker than a Hail Mary pass. Your r customers will bring their friends, then their friends’ friends. Plus, all people knows the best way to survive a Nebraska winter is with a brain-freezing DrPepper concoction. It’s built, branded, and begging for a boss.
Franchise overview |
Category | Restaurants & Food |
Investment range | $505K-$1.12M |
Royalty (in %) | 8% |
Marketing fund (in %) | 2% |
Minimum cash required | $132,500 |
Franchise fee | $39,500 |
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Black Bear Diner
When market data aligns together with franchise goals, great things happen. Lincoln, Nebraska, boasts a population of 293,055, offering a notable customer base for a Black Bear Diner. This creates community-based promotion strategies highly effective. The city's community-oriented atmosphere suggests a welcoming environment for the franchise. Such synergy between infrastructure and economic activity minimizes risk. This setting has the potential to foster strong customer relationships and brand loyalty. In short, it's a market primed for commit capitalment and growth.
Franchise overview |
Category | Restaurants & Food |
Investment range | $1.55M-$2.35M |
Royalty (in %) | 5% |
Marketing fund (in %) | 1% |
Minimum cash required | $350,000 |
Franchise fee | $39,500 |
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Avoid buying a franchise you will hate

Sweetgreen
Some cs just need the right angle—this could be one. Lincoln's growing, and folks are caring more about what they eat. That said, location really can make or break it. A Sweetgreen here could really take off, especially near campus. You only get one shot at a first impression here. Just gotta make sure the prices are right for the market. Just be ready to earn every win.
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Habit Burger
It’s not about volume—it’s about value to the neighborhood. Imagine h w to your bright, clean Habit Burger after a soccer game within the nearby park. You personally can almost hear the hum of happy noise and community buzz. The aroma of chargrilled burgers fills the air, drawing in neighbors from the safe, thriving community. It’s a wonderful frame—however you have to fill it in. This is more than just a restaurant; it's a neighborhood hub – a potential goldmine, but success depends on dedication and smart execution. Handle it with respect, and it may well handle your goals in return.
Franchise overview |
Interesting neighbourhood(s) | Downtown Lincoln (High foot traffic), Haymarket District (Entertainment and nightlife draw), SouthPointe Pavilions area (Growing residential development) |
Typical customer profile | Young families and college students craving quality burgers. |
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Mochinut
This isn’t just about brand—it’s about relevance to real s. Mochinut offers a single tasty fusion of American donuts and Japanese mochi, creating a uniquely chewy and savory treat. That kind of variety helps attract a wide customer base. Lincoln residents will love experiencing these innovative and visually appealing donuts, expanding their culinary horizons. However a crowded category means you must differentiate well. However, market y along alongside a solid business plan are crucial to ensure h in this competitive food landscape. Success here won’t come from branding alone—it’ll come from rollout.
Franchise overview |
Category | Restaurants & Food |
Investment range | $234K-$486K |
Royalty (in %) | 5% |
Marketing fund (in %) | N/A |
Minimum cash required | $60,000 |
Franchise fee | $35,000 |
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MOD Pizza
Neglect nationwide trends—this is truly about neighborhood feels. Lincolnites love a good, customizable meal that won't break the bank, especially after a Huskers game. It's less about hunger and more about emotional snacks. MOD Pizza offers that ideally, with endless topping combinations to satisfy every singleone from the die-hard meat lover toward the vegan student. The local crowd can be loyal—if you earn it. Just be prepared for a rush on Saturdays!. With consistency and care, you could win over even the skeptics.
Franchise overview |
Category | Fast‑Casual Pizza |
Investment range | $1M-$1.3M |
Royalty (in %) | 5% |
Marketing fund (in %) | 2% |
Minimum cash required | $217,500 |
Franchise fee | $30,000 |
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Playa Bowls
Here’s a franchise with wide appeal and strong consumer pull. Lincoln residents are increasingly health-conscious and seek convenient, nutritious options. These changes in consumer habits work in the brand’s favor. Playa Bowls taps into this i with its fresh fruit bowls and smoothies, flawless for a quick breakfast or post-workout snack. But translating potential into results takes preparation and s. While the market may be competitive, Lincoln's p i offers a solid customer base for a well-executed health food concept.
Franchise overview |
Category | Restaurants & Food |
Investment range | $256K-$1.04M |
Royalty (in %) | 6% |
Marketing fund (in %) | 2% |
Minimum cash required | $92,500 |
Franchise fee | $35,000 |
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Panera
You’ll want to match concept strengths with hyperlocal behavior. The Haymarket District of Lincoln presents a fantastic opportunity for a Panera franchise due to its high foot traffic, mix of office workers, students, and tourists, and vibrant atmosphere. The lifestyle here mirrors what the franchise is built to support. Conversely, the purely residential areas of southwest Lincoln might be a tougher sell, lacking the consistent daytime n base needed for a eful bakery-cafe. Just be aware—some high-traffic areas carry low conversion rates. With cautious planning and local community engagement, a single Haymarket Panera has the potential to become a popular hub for Lincoln locals plus visitors alike. If you lead with smart planning, the t can easily follow swiftly.
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Five Guys
You’ll need more than a logo—you’ll require timing, appeal, and napkins. Okay, here's a humorous 3-sentence description, keeping it all optimistic yet cautious:
Don't underestimate that sheer volume of potatoes you'll need in Nebraska. It’s a environment that values trust—and rewards those who earn it. Also, remember college students love fries, but might be broke. Your space can become a get-together spot if you invest within the people, not just the signage. With smart planning and a little luck, you can make Lincoln your burger kingdom. Lead with empathy and follow with implementation.
Franchise overview |
Category | Restaurants & Food |
Investment range | $256K-$591K |
Royalty (in %) | 6% |
Marketing fund (in %) | 2% |
Minimum cash required | $70,000 |
Franchise fee | $25,000 |
Request more information nowWhen looking for a franchise in Lincoln there are city-specific factors to consider. Consider this. Local event schedules are essential to determine the potential success of your franchise. However, here’s what you should know: An aspiring franchisee should examine how many events occur and the number of attendees to discover how the local population spends its money. But make sure to know this, too. The importance of seasonal tourism can impact the franchise’s success, especially if your business relies on tourists. So, here’s what to do: Assess peak and off-peak seasons to understand the fluctuations in customer traffic and sales.Here are some local links to help you when opening a franchise in Lincoln:
www.nebraska.gov,
revenue.nebraska.gov, and
members.grownebraska.org