
Sweetgreen
If you’re thinking about launching something smart, start here. Brownsville, Texas, craves more than just tasty barbacoa (gasp. It blends into local life like it’s invariably been there. ). By the time you post your own hours, people will already be knocking. Sweetgreen offers a healthy respite, positioning you as the saint of salads within a single land of legendary Tex-MexPlus, imagine the lines when residents realize they can finally Instagram something green. People are already excited—they just don’t know it yet.
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Great Clips
When market data fits with franchise goals, great things happen. Brownsville is in Texas, one state with a large population. This dynamic offers a runway for data-backed scaling. The city's population of 223416 offers a significant o base. The synergy here translates into operational clarity and confidence. Great Clips could find success in this city. The risk profile here is low, while the upside is considerable.
Franchise overview |
Category | Beauty & Personal Care |
Investment range | $188K-$420K |
Royalty (in %) | 6% |
Marketing fund (in %) | 5% |
Minimum cash required | $50,000 |
Franchise fee | $27,500 |
Request more information nowNext step…
Avoid buying a franchise you will hate

Cinnabon
It’s got red flags and green lights. Let’s sort through both. Brownsville's craving something new; a Cinnabon would be a sweet success. And honestly, you'll need to earn every r visit. Location matters: near the university or the outlet mall is primo. It’s not a sprint—it’s a grind. Still, research those numbers and permits, mijo; gotta be smart. You’ve got a shot—just don’t fumble it.
Franchise overview |
Category | Restaurants & Food |
Investment range | $247K-$675K |
Royalty (in %) | 6% |
Marketing fund (in %) | 3% |
Minimum cash required | $72,500 |
Franchise fee | $30,500 |
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Mochinut
Not your average pitch—this one’s got layers. Brownsville boasts the eest percentage of Hispanic residents in the US, offering a strong, family-oriented market familiar with celebratory snacks. Locate near schools or parks in predominantly Hispanic neighborhoods to tap into existing local community gatherings. While this unique cultural advantage offers potential, prudently research specific areas to ensure sufficient foot traffic and minimal competition.
. That detail adds a layer of character most locations can’t align. That context gives you a fun hook—but the product has to land. Approach this as a neighbor, not just a business owner.
Franchise overview |
Category | Restaurants & Food |
Investment range | $234K-$486K |
Royalty (in %) | 5% |
Marketing fund (in %) | N/A |
Minimum cash required | $60,000 |
Franchise fee | $35,000 |
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Cinnabon
It’s not about volume—it’s about value to the neighborhood. Imagine that aroma of warm cinnamon rolls wafting through a vibrant Brownsville neighborhood. Moments like that can define your brand in the community’s eyes. Picture families and students, a in by the irresistible scent, grabbing a sweet treat and coffee. But none of that happens one operational discipline. This Cinnabon franchise, situated near local schools and community centers, offers a delicious escape. Put in the work, and this could become a neighborhood favorite.
Franchise overview |
Category | Restaurants & Food |
Investment range | $247K-$675K |
Royalty (in %) | 6% |
Marketing fund (in %) | 3% |
Minimum cash required | $72,500 |
Franchise fee | $30,500 |
Interesting neighbourhood(s) | Downtown Brownsville (high foot traffic), Rancho Viejo (affluent community), Morningside (growing residential area) |
Typical customer profile | Young families and tourists seek sweet treats near the border. |
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Five Guys
This franchise offers a focused value proposition for today’s market. Five Guys offers adaptable, high-grade burgers, fresh-cut fries, as well as milkshakes. That kind of flavor profile has broad audience segment appeal. Brownsville residents appreciate fresh, made-to-order meals, and Five Guys' generous portions provide value. Even strong demand can’t rescue weak operations. Success depends on strong management and community engagement in this competitive market. A strong debut is great—but uniformity builds staying power.
Franchise overview |
Category | Restaurants & Food |
Investment range | $256K-$591K |
Royalty (in %) | 6% |
Marketing fund (in %) | 2% |
Minimum cash required | $70,000 |
Franchise fee | $25,000 |
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Bonchon
Okay, let's talk local hankerings and clever business plays. Brownsville loves its own South Texas spice, but sometimes a little crispy, savory Korean fried chicken from Bonchon is what you need after a long day. You’d be surprised how fast this turns into a neighborhood staple. Imagine a place that caters to both abuela's cooking and your K-Pop obsession. A consistent product will do more than flashy launches. Just be ready for a "¡Ay, Dios mío, that is good!" reaction from within the first bite. If you keep this quality high and the tone right, this could really click.
Franchise overview |
Category | Restaurants & Food |
Investment range | $1.01M-$1.31M |
Royalty (in %) | 5% |
Marketing fund (in %) | 2% |
Minimum cash required | $217,500 |
Franchise fee | $35,000 |
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Black Bear Diner
When paired with the right location, this concept has real m. Brownsville residents value community and comfort, which Black Bear Diner delivers with its hearty, home-style meals. There’s a shared value system between the brand and the local lifestyle. The diner's family-friendly atmosphere and generous portions resonate with local inclinations. That consistency becomes your most powerful advantage. There's real potential for success, but remember to carefully assess the specific demographics and competition in your m area.
Franchise overview |
Category | Restaurants & Food |
Investment range | $1.55M-$2.35M |
Royalty (in %) | 5% |
Marketing fund (in %) | 1% |
Minimum cash required | $350,000 |
Franchise fee | $39,500 |
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MOD Pizza
Success will depend heavily on precise i within the city. That Sunrise Mall area presents a fantastic opportunity, boasting high foot traffic and a mix of retail firms that could drive significant lunch plus dinner crowds. This blend of density and accessibility improves operating potential. That said, the Historic Downtown area, while charming, may face challenges due to c parking and predominantly daytime business, impacting evening and weekend revenue. Don’t confuse access with engagement—those are two different metrics. Focus on areas with a blend of residential and commercial activity to maximize potential p base. Informed decision-making now leads to better margins later.
Franchise overview |
Category | Fast‑Casual Pizza |
Investment range | $1M-$1.3M |
Royalty (in %) | 5% |
Marketing fund (in %) | 2% |
Minimum cash required | $217,500 |
Franchise fee | $30,000 |
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Firehouse Subs
Every great franchise story begins with a little local sass. Don't underestimate this Texas heat or that local love for brisket; Firehouse can compete, but plan for spice. There’s community momentum here—it’s a good time toward plug in. Also, f skimping upon the pickle bar – Brownsville takes its condiments seriously. Consider partnerships with local events or schools to build familiarity. With the right training and tenacity, you'll make a fire-hot e. With a strong first year, this can easily turn into a reliable growth point.
Franchise overview |
Category | Restaurants & Food |
Investment range | $379K-$1.04M |
Royalty (in %) | 6% |
Marketing fund (in %) | 5% |
Minimum cash required | $110,000 |
Franchise fee | $20,000 |
Request more information nowWhen looking for a franchise in Brownsville there are city-specific factors to consider. Consider this. Border restrictions may significantly impact the flow of customers and supplies. However, here’s what you should know: Aspiring franchisees should look for documented contingency plans. But make sure to know this, too. Tourism seasonality significantly impacts revenue. So, here’s what to do: Look for franchise opportunities that have strategies to address off-season declines.Here are some local links to help you when opening a franchise in Brownsville:
www.sos.state.tx.us,
www.comptroller.texas.gov, and
gov.texas.gov